- Rhozet(TM) Carbon Coder(TM) Enables Creation of Digital Fingerprints for Use with YouTube's Content Identification System -
LAS VEGAS--(BUSINESS WIRE)--Apr. 20, 2009--
Harmonic Inc. (NASDAQ:HLIT) today announced that its Rhozet™ Carbon
Coder™ transcoding solution can now be used as a delivery platform for
generating ID files for YouTube’s Content ID System. This development
allows Carbon Coder users to automatically generate an ID file or
so-called “fingerprint” of the video content they own during the
transcode process. Using YouTube’s Content ID System, they may then
upload these ID files to YouTube and use them to automatically identify
their content in user-uploaded videos on YouTube and apply “usage
policies” that have been specified by the content owners regarding how
they want matched content to be handled by YouTube, such as monetize,
track usage statistics or block content.
“It is critical to content owners to identify and manage their content
on YouTube,” said George Salem, Content ID Product Manager at YouTube.
“We are always aiming to make this process as easy as possible for them
and to provide our Content ID users with more choice. Harmonic’s Rhozet
team provided us with a great solution for those content owners who
choose to generate their own ID files.”
Unlike previous content protection methods, the integration of
fingerprinting into the transcoding process results in a faster, more
simplified approach for automatically tracking and protecting content.
With this process, actual content does not have to be delivered to
YouTube in order to be protected – only the fingerprint is delivered.
The producers of a television series can, for example, fingerprint
content while in production. Once an episode has been aired, the owners
could then choose to allow it to be shown on YouTube and share in the
advertising revenue generated by that episode, or to block it from
YouTube. In addition to fingerprinting, the YouTube team has integrated
YouTube-specific format presets into Carbon Coder to ensure that content
being delivered to YouTube meets quality and consistency standards.
“Until now, digital fingerprinting has been a somewhat cumbersome
process,” said David Trescot, Vice President of the Rhozet Business Unit
at Harmonic Inc. “The integration of YouTube’s technology into Rhozet’s
transcoding platform makes for an efficient and high performance
protection system.”
Rhozet Carbon Coder is a universal transcoding solution used by leading
media companies including Ascent Media Group, British Sky Broadcasting
(BskyB), Lifetime Networks and MTV. It facilitates the creation of
multi-format video for Internet, mobile and broadcast applications. As
part of the transcode process, Carbon Coder handles an array of critical
operations including SD/HD and PAL/NTSC conversion, logo insertion,
color space conversion, color correction and Closed Captioning
extraction. Multiple Carbon Coder nodes can be configured as a rendering
farm to accelerate the workflow and provide automated processing for
high-volume transcoding.
The latest version of Carbon Coder will be demonstrated at NAB 2009 in
Las Vegas, April 20-23, in the Rhozet booth #SL9728 and at the main
Harmonic booth #SU7209.
About Harmonic Inc.
Harmonic Inc. is a leading provider of versatile and high performance
video solutions that enable service providers to efficiently deliver the
next generation of broadcast and on-demand services including high
definition, video-on-demand, network personal video recording and
time-shifted TV. Cable, satellite, broadcast and telecom service
providers can increase revenues and lower operational expenditures by
using Harmonic’s digital video, broadband optical access and software
solutions to offer consumers the compelling and personalized viewing
experience that is driving the business models of the future.
Rhozet, a business unit of Harmonic Inc., is dedicated to providing
accelerated high-quality media transcoding solutions. The Rhozet
solutions are offered in both off-the-shelf and customized software
configurations for the production and content delivery markets. For more
information about Rhozet technology please visit www.rhozet.com.
Harmonic (NASDAQ:HLIT) is headquartered in Sunnyvale, California with
R&D, sales and system integration centers worldwide. The Company’s
customers, including many of the world’s largest communications
providers, deliver services in virtually every country. Visit www.harmonicinc.com
for more information.
This press release may contain forward-looking statements within the
meaning of Section 27(A) of the Securities Act of 1933 and Section 21(E)
of the Securities Exchange Act of 1934, including statements related to:
using the Carbon Coder™ transcoding solution as a delivery platform for
generating ID files.
Our expectations and beliefs regarding the capabilities of Harmonic’s
Rhozet transcoding solution and the anticipated benefits for YouTube and
content owners may not materialize, and actual results could differ
materially from those projected. The forward-looking statements
contained in this press release are also subject to other risks and
uncertainties, including those more fully described in Harmonic’s
filings with the Securities and Exchange Commission including its recent
Reports filed on Form 10-K and Form 10-Q. Harmonic does not undertake to
update any forward-looking statements.
EDITOR’S NOTE – Product and company names used herein are trademarks or
registered trademarks of their respective owners.
Source: Harmonic Inc.
Harmonic
Sarah Lum, +1-408-543-2392 (Media Relations)
sarah.lum@harmonicinc.com
or
StreetConnect
for Harmonic
Michael Newman, +1-408-542-2760 (Investor Relations)
hlit@stct.com
or
for
Rhozet
Sarah Kavanagh, +1-650-726-3482 (Media Relations)
sarah@kavanaghpr.com